Zimbabweans are reportedly turning their backs on content creator Gilbert Nyati following a string of explosive controversies in late 2025 and early 2026. Social media has been flooded with calls for his wife, Joy Nyati, to distance herself and launch her own independent page, with thousands promising to follow her and leave Gilbert behind.
The backlash against Gilbert has intensified due to several key factors:
- Financial Arrogance: Gilbert sparked outrage by reportedly telling his Zimbabwean audience that he no longer "needed" them, boasting of earning approximately $25,000 USD a month and claiming he could sustain himself without their support.
- The "Blue Siki" Scandal: Serious allegations surfaced in December 2025 suggesting Gilbert had infected Joy with a condition referred to as "Blue Siki" (blue sykhy). Reports of domestic abuse and mistreatment have also led to widespread public condemnation.
- Mass Unfollowing: In response to these claims and his dismissive attitude toward fans, an estimated 150,000 people reportedly unfollowed his platforms in late December 2025.
- Support for Joy: Fans are urging Joy to "run for her life" and prioritize her safety, with many influencers and followers publicly declaring they only remain on the page for her and would immediately switch to a solo "Joy Nyati" page if she created one.
While Gilbert has attempted to dismiss the claims as false, the movement to support Joy independently continues to gain momentum across Zimbabwean social media circles in early 2026.